Singapore is rapidly embracing an EV revolution. The government has set ambitious objectives to boost EV adoption, with plans to have a large percentage of vehicles on the road powered by electricity by 2030. This transition is driven by the need to minimize carbon emissions and boost air quality in the densely crowded city-state. To achieve its t… Read More

Scent marketing is a intriguing tool for Singapore's thriving commercial landscape. Via strategically deploying alluring aromas, businesses seek to create the customer experience. From aromatic perfume shops to innovative cafes, scent branding are used to evoke feelings and shape consumer behavior. A well-crafted scent scapes can elevate brand aw… Read More